Service Science Research, Strategy and Innovation - Dynamic Knowledge, Management Methods

Szolgáltatástudományi kutatás, stratégia és innováció - dinamikus tudás, menedzsment módszerek: Description The provision of services in both public and private sectors has increased dramatically over the last decade and a half. Many economies have shifted to a predominantly services model, leaving manufacturing and agriculture in their shadow. Service Science Research, Strategy and Innovation: Dynamic Knowledge Management Methods explores areas such as strategy development, service contracts, human capital management, leadership, management, marketing, e-government, and e-commerce. As this reference includes real world examples of selected cases, it will give readers the tools to utilize the knowledge and techniques needed to succeed in their careers. The perspectives gained from this volume will engage innovations of service and increased value wherever people interact with each other with resources and technology. Topics Covered The many academic areas covered in this publication include, but are not limited to: Business Strategy Business-to-Business E-Commerce Increasing Service Exports Managing Intercultural Service Encounters Productivity and Innovation in Services Profitable Service Recovery Service Failure and Service Recovery Service Performance of Local Governments Service-Based Business Models for Sustainability Technology Management Tools Reviews and Testimonials Most of all I admire the heroic editorial effort by Professor Delener to have put together such a vast array of scholars in so many services field is a genuine contribution to knowledge and understanding of this often illusive area of business studies. - Dr. Bruno Mascitelli, Associate Dean (International)Faculty of Business and EnterpriseSwinburne University of Technology